How to run an on-page SEO Audit that actually moves the needle in 2026
If you are reading this, you probably already know that having a good-looking website is useless if Google does not understand it—or worse, if your users get lost in it. Over the course of my career, I have seen hundreds of sites with incredible potential die on page 3 of the results simply because they […]
Link Building in Spain 2026: How to Build Authority That Google Cannot Ignore
Hello! I am Juanma Nieto, head of Branding, Web Design, and Digital Marketing at WeLoveWeb. If you have been in the world of positioning for a while, you know that SEO changes faster than the weather in the Madrid mountains. But despite the advances in Artificial Intelligence and generative search, there is something that remains […]
Semantic SEO and Entities: The Key to Google Understanding (and Valuing) Your Brand
Hello! I am Juanma Nieto, Head of Branding, Web Design, and Digital Marketing at WeLoveWeb. If you’ve been trying for a while to get your business to appear in search results, you’ll know that the rules of the game change almost every month. But there’s something that, far from being a passing trend, has become […]
SEO and voice search: How to prepare your website for the era of virtual assistants
Hello! I am Juanma Nieto, Head of Branding, Web Design, and Digital Marketing at WeLoveWeb. If you are reading this, it is likely because you have noticed that we no longer search the same way we did five years ago. We no longer just type individual words into a bar: now we speak to our […]
Professional Keyword Research: The compass your business needs to stop being invisible on Google
Hello! How are you? I am Juanma Nieto, and at WeLoveWeb I make sure our clients’ Branding, Web Design, and Digital Marketing always pull in the same direction. Today I would like to talk to you about something I am passionate about and that, frankly, is the foundation of any success online: professional Keyword Research. […]
Core Web Vitals Guide 2026: How to Master User Experience for Google
Hello! I’m Juanma Nieto, Head of Branding, Web Design, and Digital Marketing at WeLoveWeb. If you’ve been in this field for a while, you’ll know that Google has a healthy (or not so healthy, depending on how you look at it) obsession with user experience. But what used to be a mere suggestion has now […]
Local SEO for Businesses: The Ultimate Guide to Ruling Your Neighborhood (and Google) in 2026
Greetings! I am Juanma Nieto. If we haven’t met yet, I can tell you that my day-to-day at WeLoveWeb is divided between Branding, Web Design, and, of course, Digital Marketing and SEO. Today, I want to talk to you about something I am passionate about because it is, possibly, the most democratic tool in the […]
What is SEO? Learn how to improve your web positioning
SEO (Search Engine Optimization) is a set of techniques to optimize blogs and content of websites to have better visibility in the search results of Google, Bing and other search engines. It focuses on satisfying users’ searches with valuable content that answers their questions or problems. This helps generate more quality traffic, increase clicks, and […]
