What is web maintenance and why is it important?

Web technologies are constantly evolving. Third-party products appear and with them new requirements to integrate, for example, payment gateways, automated invoices or the demands of visibility in Google.

Google Ecommerce Site Audit Tool

In recent years, Google has released more and more simple website auditing tools. Lighthouse, Pagespeed Insights (complete with APIs), the redesigned search console, and more.